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Business and Practice Management

Enhancing Brand & Presence

Saturday, June 29, 2024
4:45 PM – 6:00 PM PDT
Location: Avignon
CE: 1.25

What to Expect & Learning Objectives:

  • Analyze the importance of branding in the competitive aesthetic and medspa industry to identify key differentiators for your practice.
  • Develop a comprehensive branding strategy that encompasses social media presence, practice culture, and patient engagement to attract and retain specific patient demographics.
  • Implement consistent brand messaging across all touchpoints to build trust and loyalty among your patient base.

Presentations:

  • 4:50 PM – 5:05 PM PDT
    LinkedIn Growth Hacks for Becoming an Industry Thought Leader

    Speaker: John Wheeler, M.Div. – Alpha Aesthetics Partners

  • 5:05 PM – 5:20 PM PDT
    The Art of Influence: Cultivating an Upscale Medical Aesthetics Brand That Converts

    Speaker: Ontonio Karam, BCom, MFA – Skinfluence Marketing

  • 5:20 PM – 5:35 PM PDT
    Your Personal Brand: How to Start a Podcast from A-Z

    Speaker: Audrey Neff – PatientNow

  • 5:35 PM – 5:50 PM PDT
    3 Secrets of Building a Viral Brand

    Speaker: Phil Sitter – RepeatMD